Ronaldo has worn 60 different kinds of nike cleats over 13 years. Dailymail co ukthe nike ronaldo deal highlights the growing importance of mega influencers across industries particularly in the consumer goods space.
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The lifetime endorsement deal is reportedly similar to james pact and worth as much as 1 billion.
Cristiano ronaldo nike endorsement deal. The most lucrative deal is with nike who pay the five time ballon d or winner 30m. Ronaldo is generally considered to be the highest paid athlete in the world. Nike got off cheap based on a.
The beaverton ore based sportswear leader. He first signed with nike in 2003 and in 2016 signed a lifetime deal valued at 1 billion. Ronaldo signed a lifetime contract with nike in 2016 only the third athlete and first footballer after lebron james and michael jordan to do so.
Nike are ronaldo s major sponsors and he has worked with the sportswear giant since 2003 though figures are not available for all of his sponsors ronaldo s biggest partner is nike. With his new nike deal ronaldo becomes the third athlete to sign a lifetime. He has been sponsored by nike since 2003 and.
One of the most recognisable faces in the world cristiano ronaldo is an ad man s wet dream. 2013 through 2024 2. Cristiano ronaldo has had a total of 31 endorsement deals according to data provided by in association with.
On sunday ronaldo re signed with real madrid with a five year contract through 2021 that will earn him millions. Cristiano ronaldo launches futuristic sixpad home gym as juventus star increases endorsements outside of football. For athletic apparel companies the sales upside from social media influencers may be even greater as brand reputation is strongly associated with symbols on clothing and shoes.
While nike s deal with ronaldo who earned 88 million in 2016 may seem inflated data show that nike may be positioned to gain big time fast. Those endorsements come from his deal with nike as well as his own cr7 range. He has reportedly worn over 60 different nike cleats during their years working together.
Cristiano ronaldo nike. A lifetime endorsement deal with nike is set to exceed 1 billion making him arguably the richest of all nike sponsored athletes in the world. As the face of football ronaldo has a unique european and global influence that many nba players and other athletes just can t compete with.
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